Uncover unintuitive product innovation opportunities
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A front-end innovation research platform that leverages AI & Food Science to predict food trends by fusing together disparate external data, giving brands incredible agility.
 
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Our customers include
Primo
Winterbotham
Renewal
Snack Brands
Nourisher
Whoelymoly
platform demo
platform demo
Get early signals of future trends
platform demo
Spoonshot’s platform provides you with personalized insights, where predictions power opportunities, and where novel ideas are the norm.
Our bleeding-edge technology combines the power of AI, food science, and large, diverse data sets, to provide you with validated intelligence for your innovation pipeline.
Spoonshot will transform your research and understanding of consumer needs, giving you the confidence and agility to succeed.
A tour of the Spoonshot innovation intelligence platform
 
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Say goodbye to stale methodologies and hello to timely insights
We’ve taken a fresh approach to innovation insights that puts your needs first:
Intelligence
Forward-Looking Intelligence
No more reliance upon limited data sets, lagging indicators, and archaic methodologies. You can now leverage long-tail of open, alternative data from varied sources, connecting data to uncover inspiring, novel insights.
Unlocked
Predicts Hidden Opportunities
Leave behind incremental ideas that only serve to validate existing knowledge. Get comprehensive data and insights to unlock product opportunities that you couldn’t have imagined.
Insights
Personalized Insights
Our platform helps you to find a competitive edge by delivering your very own customized insights. Never worry about your competitors seeing or buying the exact same data as you.
Data
Digestible Data
No more long reports or data dumps, both of which are a brain drain. Get drip-fed intelligence at a manageable pace so that you can digest all of the information.
Expertise
Food Science Domain Expertise
Expert in-house food scientists that model the relationship between flavor and nutrition with food data, constantly running various computational experiments to validate findings or alternative theories.
Flexible
Flexible & Fair Pricing
Do away with huge premiums for insights that are available to all. Instead, choose a plan that matches your needs without worrying about any feature or data restrictions.

Trusted on 4 continents
Companies of all shapes and sizes have made Spoonshot the place where their innovation and trend research happens.
“With Spoonshot’s technology, Primo Foods has enhanced its understanding of local market needs, global food trends, and is building a new level of conviction for our innovation pipeline.”
Primo
“By leveraging Spoonshot’s insights platform, Winterbotham Darby has gained a new level of confidence in seeing how food trends will evolve in the future, as well as uncovering potential new ingredient combinations for our future launches. Spoonshot’s technology has taken us to the next level in terms of trend prediction and innovation research, which makes it a must-have tool.”
Winterbotham
“Spoonshot allowed us to quickly identify new pathways our R&D team could pursue in showcasing the versatility of our ingredients.”
Renewal
“Extremely helpful exercise and pointed out several ingredients we hadn’t thought to include. Very valuable!”
Nourisher
From a CBD alternative to personalized diets, download our white papers.
Every month, we publish a new paper on emerging and evolving trends.
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Got Questions?
Check out our FAQs to find out more about our food trends and opportunities platform.